Motive Health. CRO program live.
Conversion rate optimization for Motive Health, the FDA-cleared NMES therapy device for back and knee pain. Restructured the funnel, tightened messaging, and ran an iterative A/B test program.
What we walked into.
Improve conversion for an FDA-cleared NMES therapy device through a structured, testable funnel.
The approach.
Scoped and shipped by senior operators — the same people you meet on the call, not a junior team you never see.
Restructured the funnel.
Tightened messaging around the device.
Ran an iterative A/B test program.
What shipped.
Real, production outcomes from a live engagement.
Motive Health
Health / Pain relief device · Ongoing CRO program
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